What is your best school marketing plan? Does your school even have a marketing plan? What are the marketing strategies for your school? Is your school promotion plan solid enough to increase enrolment andbest school marketing strategy book increase your profit turnover?

Are your best school marketing plans working out well in times of students enrolment and generation of profit especially post Covid-19? Are you aware that you can have a mix of inbound marketing and traditional marketing done right to increase your enrolment figure?

Are you aware that traditional marketing strategies and tactics in today’s world are not producing the same results as they were five to ten years ago? Are you aware that it is much less expensive to implement a simple inbound marketing strategy than it is to use traditional means of advertising?

One of the top search phrases on Google during this period has always been school marketing plan and if you’re searching for that, then you’ve come to the right place.

best school marketing strategy book

Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

Order The Soft Copy (NGN 3,800)

Order The Hard Cover (NGN 8,000)


Why Schools Need This Book On The Best School Marketing Plan And Ideas

You know the world is changing. There was actually a time when school owners and heads believed marketing was unnecessary. That time is now in the past.

Have you noticed that millennia parents, changing demographics, Google search, and an ever-expanding social media universe are all influencing schools, parents, and students enrolment like never before?

Moreover, as I mentioned earlier, we now have millennial parents who are tech-savvy compared to baby boomers,. And these millennial parents value openness and transparency more than the baby boomers. They expect these qualities in any school they plan to enrol their children.

Schools are having a hard time admitting and retaining students because of these and many more. You and I know that only the best school marketing plans and strategies can make you achieve stand out. You just must know how to blend inbound marketing strategies with your traditional marketing strategies.

best school marketing strategy book

Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

Order The Soft Copy (NGN 3,800)

Order The Hard Copy (NGN 8,000)

School Marketing Now A Necessity

School marketing, despite the discomfort of teachers and administrators, has become a necessity.

With the increased accessibility to the internet, a new approach, known as inbound marketing, is emerging. People are using the internet to search for information via their desktop, laptop, tablets, and smartphones. Through their searches, they can become aware of what your school can offer their children and indicating their interest in your school.

You have to be able to show up where these searches are happening. You have to be able to respond to these queries effectively with your website, social media presence and traditional marketing approach.

best school marketing

Today’s schools  require the best School Marketing strategies out there

Today, schools are finding themselves in a position of requiring a marketing plan to market to a more demanding prospective parents and to those they already have their children enrolled. These prospective families have a long list of things that they are looking for in a school for their children, want to get an excellent education at an affordable price, and they want the best.

Schools are facing a competitive marketplace, but many of them are faltering when it comes to marketing. So, how does your private school get noticed, how do you stand out from the too much marketing noise your targeted parents are already consuming, how do you implement your best marketing strategies and where do you need to be focusing your marketing efforts right now?.

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Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

Order The Soft Copy (NGN 3,800)

Order The Hard Cover (NGN 8,000)


What you didn’t know about the Covid-19 pandemic and your school marketing and promotion

Quite frankly, this year has been a wild one, no doubt about it. But to be honest, there has been quite a bit of conflicting information about what’s going on in the online business world.

When we saw the pandemic hit, people stopped spending. Businesses stopped spending. Schools stopped operations, and almost everyone felt it initially.

But as the months went on, things started to change if you were disciplined enough.

We actually started hearing reports that some businesses weren’t doing that bad. In fact, some even hit their best months ever.

So what’s the difference?

What’s going on behind the scenes of the businesses that are thriving? How can you take advantage for the rest of 2020, 2021 and beyond?

Let me break it down and show you what’s going on: People are turning to the internet and searching. That’s it point blank.

Let me further ask you these questions about your school marketing ideas?

Do you currently have a school website as one of your best school marketing platforms? Do you know you can increase your enrolment using that school website of yours and stop using it to decorate the world wide web like it’s a piece of decorating material?

The truth is, many school ask web designers to design their sites and after the site goes online, everyone is happy and that’s it..yes that’s it!

Of a truth, many private schools owners and school heads have successfully enrolled prospective students without devising solid school marketing strategies or having a school promotion that stand out.

But, things have changed, COVID-19 have changed how people search for products and services that will satisfy their needs and in this case, prospective parents now go online to search for more information about recommended schools. Yes, they don’t need to be physically present to get the information they need from you. This is the digital age.

best school marketing strategy book

Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

Order The Soft Copy (NGN 3,800)

Order The Hard Cover (NGN 8,000)

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best school marketing strategy book

Yes, you need an online presence included in your best school marketing plans

Does your school website appear in local search or show up when people search for school in your locality? Am talking about appearing on the first page of Google’s Search Engine Report Page (SERP).

I need you to think about the last important purchase you made. Perhaps you bought groceries, hired a nanny, or bought school supplies at your office. Chances are, you browsed the Internet; Google My Business, Google Search, YouTube or Web pages to read reviews, get recommendations from friends and family on social sites like Facebook, LinkedIn and boned up on the features, options, and price of the product or service before you made your choice.

Today, purchases and purchasing decisions are increasingly made online.

Therefore, regardless of what you offer in your school or the type of school you operate, an online presence is necessary to capitalize on this trend.

If you want to learn more about how you can increase enrolment with your website, then read my blog post on SEO for schools in Nigeria.

Digital Marketing Plan Should Be Part Of Your Best School Marketing strategies

However, as the current landscape continues to change due to the impacts of COVID-19, it’s more vital than ever to implement a digital or virtual marketing plan that you can carry out from a distance. And with increasingly more competition, efforts that yielded strong enrolment and retention numbers in the past are no longer always reliable.

Uncertainty around next year’s enrolment can make it challenging to plan for the future or ensure a steady flow of income for your school. But a thoughtful marketing roadmap can help you stay on track, measure progress and performance, identify which efforts drive the best results, and continue to recreate that success.

Today, marketing is essential. But it can also seem complicated, expensive, and overwhelming. How can you add yet another round of duties to your team’s already packed-full plate?

The good news is, developing a comprehensive marketing plan for your school doesn’t have to consume all your resources. Private school marketing can actually help you consolidate all your efforts and streamline the path ahead.

It can also help you move to the next stage in the Enrollment Management. You just have to take it step-by-step, or piece by piece, and pretty soon the parts will come together to create an organized, strategic whole. And using specific digital channels, like your website or social media, can help you connect with your audience like never before.

The most important part is simply to begin. You have to begin creating a marketing plan wherever you’re at and do what you can to make the biggest impact with your available time and resources.

best school marketing strategy book

Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

Order The Soft Copy (NGN 3,800)

Order The Hard Copy (NGN 8,000)

Not interested in The Best School Marketing Book NOW! What about hands on practical training for your school marketing team?


We can train your school marketing team on how to implement the best school marketing plan in 2021 and beyond in order to increase their practical school marketing knowledge, productivity, enrollment figures and overall profit for your school. Fill the seminar/workshop request form below and we’ll contact you to discuss more. You want to discuss right away, then call/Whatsapp (234) 0818 009 1801

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    best school marketing strategy book

    Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

    The purpose of this book is to help you become MORE educated, informed, know how to carry out an inbound marketing strategy alongside a traditional marketing strategy the right way, so that you can develop an effective, current and best school marketing STRATEGY.

    Order The Soft Copy (NGN 3,800)

    Order The Hard Cover (NGN 8,000)

    Best School Marketing Book: School Profit: Million Dollar Tips To Promote Your School And Increase Enrolment

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